How One Sailing Event (and 15,000 Hungry Guests) Changed My Career

It’s 2017. I’m running my own hospitality company in Germany when I get a call: the F&B partner for Bodenseewoche—a massive sailing event—just dropped out. With less than a month to go, they need someone to manage F&B for 15,000+ guests and nearly 1,000 volunteers.

I said yes. We moved fast. Built a vendor network. Created systems. Trained a volunteer army. And we nailed it.

That project made one thing crystal clear: great execution is about leadership, efficient operations—and the team you build. Since then, I’ve helped dozens of brands not only improve performance but find the *right people* to drive lasting results.

If you’re facing a big opportunity or challenge, let’s talk about the people and processes that can get you there.

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